Rally Health - Justin Wambolt Reynolds

Rally Health, Inc.

Rally Illustrations | Creative Direction

Rally Logo Design and Brand Guide

Brand Ambassador Videos | Video Creative Direction
Rally made a series of social videos using their health ambassadors to drive brand impressions and product engagement.

Maria Menounos

Rally created a series of videos with Maria Menounos to bring the different aspects of Rally's capabilities to life in her day to day. We wanted to personify Rally's community support, rewards and encouraging recommendations through three support characters in each of the videos.

Rally — Maria Menounos / Be Creative

By being creative, we as individuals can decrease anxiety, lower our blood pressure, and improve our mental well-being.

Rally — Maria Menounos / 5k Steps a Day

This video's goal was to show how Rally rewards it's members for doing simple activities to improve their health.

Rally — Maria Menounos / Rewards
With this short social video, we wanted to demonstrate how Rally's Marketplace worked.

"Better health. One step at a time." SXSW Stair Banner

Rally Cycling was a world class cycling team who's riders have competed in the Tour De France, Summer Olympics and the top professional cycling races. We wanted the cyling team's racing kits and our Rally mark to stand out from other racers, weather it is on the podium or in a race.

Rally Cycling – Racing kits and team branding

Kevin Hart

Rally's health previous ambassador Kevin Hart wanted to partner with us to create videos of him having authentic interactions with real people. Our challenge was Kevin Hart didn't want to be crowded by fans if he went out on the streets to talk to people. So, we brought the public to him.

Rally — Kevin Hart Wants to Know

Melvin Gordon

Rally created a series of videos with the Charger's running back Melvin Gordon. We wanted to relate the aspects of Rally to Melvin's story of his success as a young athlete.

Rally — Melvin Gordon / Healthy Habits

Rally — Melvin Gordon / Setting Goals

Rally helps members set goals and recommends simple activities designed to help them reach their personal health goals. We wanted to show how setting small goals has helped Melvin Gordon reach greatness in his career.

Rally Consumer and Health Industry Events | Event Creative Direction

SWSX Rally House | Immersive Brand Experience

SWSX Rally House | Immersive Brand Experience

Rally's brand ambassador Katie Couric enjoyed our secret decoder activation. Guests were encouraged to put the orange lens over their phones and take a picture and share the hidden message.